Category Archives: Marketing Thoughts

Self-Professed Microsoft Girl

October 26, 2008 – 10:58 am

I was on the plane yesterday - it was extremely early, I left my home at 5 am - thinking over why I have not blogged here lately. Each day a thought pops in my head and I say to myself “I should blog about that!” But then I turn my attention back to either [...]

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Conference Follow-up Goal Met

July 3, 2008 – 10:05 pm

I had stated in an earlier post that I had a goal of getting the eBay Live 2008 Dummies follow-up email out within two weeks. I am not the greatest at post-show follow-up so this was a major goal for me this fiscal year.  Lead retrieval companies have made this easier over the years - [...]

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Customer Reviews Influence the Buying

June 5, 2008 – 3:37 pm

I’ve had various discussions this week about the importance of customer reviews on our books at a site such as Amazon.com and how these influence buying decisions.  I am squarely (not even vaguely) in the camp that customer reviews can make or break your product here. 
Recently, I was in search of a clock for my [...]

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Another Impressive Market Research Incident

May 23, 2008 – 9:11 pm

H and I had a special “date” day while the boys were at day care. We dropped them off and then went to have breakfast at Sunrise Cafe. Then we went back to the boys for the Mini-500 races and BBQ lunch…and then we left them AGAIN and went to see a movie!  We had [...]

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The Power of Persuasion - Part 2

May 19, 2008 – 1:39 pm

This may end up being an ongoing thought train…
I am sure it is not just happening here in Fishers, IN…the “in your face” commercials and brochures to get me to spend my government tax rebate check in a particular store!  I’m sure that this is really working with some people. And the Meijer offer of [...]

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